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Passion for Tradition

Austria is fascinatingly blessed by coincidences: close to nature and informal, yet simultaneously valuing tradition and etiquette. Once-courtly formalities are lived out with a light touch at elegant events, while the finest labours of hand and head perfect traditional techniques, taking these on creatively into the modern era.

Hand block printing Aussee © Mautner Drucke

Ball season in Vienna

© WienTourismus / MAXUM
Nowhere are balls so romantically formal as in Vienna. This tradition is intoxicating to locals and visitors for far more than a single night.
Learn more about Ball season in VIenna...

Ferlach's Master Gunsmiths

© Ludwig Borovnik
Refles made in Ferlach make a collectors heart beat faster and are coveted by hunters across the world.
Learn more about the rifle-making museum

Ancient communication: Yodelling

© Steirisches Volksliedwerk
As loud as a scream and as melodious as a song – the yodel was originally used as a form of communication from hut to hut, pasture to pasture.
Learn more about Yodeling

Cheers: Viticulture in Lower Austria

© Österreich Werbung/Himsl
Lower Austrian wine is prized as cultural heritage and elevated to cult status by committed wine-growers.
Learn more about Viticulture in Austria

The High School of Horsemanship

© Spanische Hofreitschule
At the Spanish Riding School in Vienna, Lipizzaner stallions enchant the public with highlights of classical horsemanship such as the Courbette.
Learn more about the Spanish Riding School

Goiserer boots – hand-crafted for feet

© Leo Himsl
The 140 year old Goiserer is still the epitome of top quality, but it has evolved to be fit for city life as well.
Learn more about Goiserer boots...

Indigo Printing Burgenland

© Koó
Indigo printing revolutionized the textile industry in the 17th, and is now only practiced by two companies.
A Blue Print for Art

The carol “Silent Night”

© stillenachtland.at
The world-famous "Silent Night" carol is an expression of the deepest reflection and spiritual longing for peace.
Learn more about the Silent Night museum

Winterproof: Schladming Loden

© Jörg Steiner
Loden has been the high performance product of the Austrian Alps for centuries. A fabric that protects against cold, rain and wind, the Loden is synonymous with the national identity.
Learn more about Schladminger Loden

Costumes of the Bregenzerwald

© Bregenzerwald Tourismus/Lingg
Legend has it that in 1687, the Bregenzerwald women marched fearlessly to face attacking soldiers. The soldiers turned and ran: they took the women in their white clothes to be angels.
Learn more about Bregenzerwald Tracht

The elegance of wood

Bregenzerwald Architecture © Österreich Werbung/Wiesenhofer
Where other regions prefer fine stones and hand-made tiles, In Vorarlberg, Austria’s westernmost province, wood is prized above all other building materials.
Learn more about the elegance of wood

High up on the Alpine pasture

© SalzburgerLand
Each summer, SalzburgerLand’s Alpine pastures (Almen) are a source of relaxation and inspiration to vacationers who flock here from rural areas to enjoy the serene landscape and uncomplicated way of life.
Learn more about Almsommer in SalzburgerLand

Hand block printing from Aussee

© Eder
Ausseerland lies in the heart of the Salzkammergut. With its scenic lakes, meadows and mountain massifs it is the embodiment of a harmonious landscape.
Learn more about Hand block printing...

“Fasnacht” & the Tirol mask-carvers

© Österreich Werbung / Wiesenhofer
“Fasnacht” processions during carnival season in Tirol are such wild and elaborate events that many are only staged every 3, 4 or even 5 years.
Learn more about Fasnacht in Tirol

Kaffeehaus culture

Viennese Kaffeehaus Culture © KlubDerWienerKaffeehausbesitzer
The Viennese have developed a whole culture around coffee drinking and elevated it to an attitude of life
Learn more about Kaffehaus culture

The sound of silence

© Stift Heiligenkreuz
With 900 years history, Heiligenkreuz Abbey is both tourist attraction and deeply spiritual experience.
Learn more about Klosterleben in Heiligenkreuz

The salt of the Earth

© Österreich Werbung/Knop
Visit one of the oldest salt mines in the world at Hallein near the city of Salzburg.
Learn more about the Saltmines
 

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Austria. Moments of Bliss.

 
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Looking for new and unforgettable experiences in Austria? Browse through our suggestions and find inspiration for unique things to do while you are traveling.
 
 

Famous Austrians

 

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Austria's 'great' sons and daughters have left their mark all across the centuries in politics, art, science and sport. Find out which famous personalities called Austria their home...

 
 

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