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Top 10 Highlights in Tirol

Tirol is famous for its magnificent landscapes, majestic peaks and natural wonders. It also has a rich cultural heritage, where beloved Alpine traditions are still part of everyday life. Here is a list of 10 attractions that highlight Tirol’s natural and cultural treasures.

Innsbruck Old Town
The capital of the Alps is as historic as it is modern. Nowhere else can you shop in a medieval city center and, 20 minutes later, sip coffee in a restaurant at 6,500 feet. Breathtaking views, cutting-edge architecture, a redesigned shopping boulevard, numerous museums, cultural events and countless culinary highlights await you in Innsbruck’s historic Old Town. 

Ambras Castle, Innsbruck
Perched dramatically above Innsbruck, Ambras Castle was originally a fortress of the Counts of Andechs. Today visitors can explore arms and armor, art collections, paintings and the bathroom of Philippine Welser, Ferdinand’s wife, which happens to be one of the few private bathrooms left from the 16th century. Special guided tours for children feature a wide variety of fun, educational activities.

Swarovski Crystal Worlds
In 1995, in response to ever-increasing interest, Swarovski created Swarovski Kristallwelten (Swarovski Crystal Worlds), where crystal becomes a complete experience. Since then, this world of fantasy has delivered moments of wonder to more than 14 million visitors. It is a mix of art and culture, entertainment and shopping. There are various attractions for all ages, for fans of crystal and connoisseurs of art, all of which makes Swarovski Crystal Worlds unique in the entire world.

The Nordkette is part of Austria’s largest nature park, the Karwendel Nature Park, and can be reached directly from Innsbruck's city centre in just a few minutes. The breathtaking 360° view leaves a lasting impression, with the capital of the Alps on one side and Tyrol’s most extensive conservation area on the other. The Hungerburg funicular’s stations, designed by renowned architect Zaha Hadid, have become an integral part of Innsbruck’s cityscape and represent the most modern architecture in the alpine region. The funicular enables visitors to reach the Hungerburg in just 8 minutes.
Kufstein Fortress und Riedel Glas
The 13th century Kufstein fortress was the setting of many battles for control over the region, as its location proved to be valuable for the protection of the town. Nowadays the incredible views make the fortress one of the most popular tourist attractions. Kufstein is also the home town of Riedel Glas, widely known for its finely crafted wine glasses. Visit the Riedel factory in Kufstein, where these exquisite wine glasses are made by hand.
Highline 179 in Reutte
A picturesque town in Tirol, Reutte has been known to hikers and outdoor-enthusiasts for nearby Lech-Reutte Nature Park, the Lech River, as well as the impressive Ehrenberg Castle ruins. As of 2014 Reutte boasts a new attraction: the world’s longest pedestrian suspension bridge, connecting the Ehrenberg Ruins with nearby Fort Claudia, a fortification on the opposite mountain ridge.

Stuibenfall Ötztal Valley
No other waterfall in Tirol has a higher vertical drop than the Stuibenfall, where up to 2,000 liters of water flows over its rocky crest each minute. This natural spectacle owes its name, Stäuben (Stuiben), to the water spray and is easily accessible via various hiking trails. Since 2007, a suspension bridge at the top of the falls connects the two trails on either side of it.

Oetztal: iceQ
Located at the top of the Gaislachkogel mountain, this sleek, modern restaurant opened in 2013. The building, with its glass exterior, has now been cast as a location in the upcoming James Bond movie, “Spectre.” Gaze out from the roof-top terrace, which is connected to the peak of Gaislachkogel via a suspension bridge. At 10,000 feet, the high-end restaurant inside is literally taking Austrian cuisine to new heights.

St. Anton – Valluga
St. Anton am Arlberg is widely known as the birthplace of modern skiing. It features spectacular mountain scenery, which even non-skiers have easy access to. Summer or winter, take the state-of-the-art Galzigbahn cable car to the top of Valluga Mountain, which at 9,222 feet is the highest peak of the region. You'll love the stunning view which includes Alpine peaks in Italy, Switzerland and Germany.

This quaint and elegant town in the heart of Tirol features one of the most beautiful city centers in the Alps. A guided tour of the old town will reveal many intriguing stories from its 700-year history. Be sure to stop at a traditional coffee house while out shopping in the fashion boutiques. Cap the day with one of “Kitz’s” award-winning restaurants.

  • Discover the Alps in Tirol


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