
365 Days of Adventure in Kitzbühel
The Crown Jewel of the Alps
Experience Kitzbühel at its best 365 days a year. Set between the Kitzbühel Alps and the lush rolling mountains that surround Reith, Aurach and Jochberg, this historic town combines Alpine tradition with modern comfort and a wide choice of outdoor activities.
In summer, hikers and trail runners flock to the gentle trails and challenging peaks, while cyclists, golfers and paragliders equally find plenty of options. Forest walks, spa days and a swim in Lake Schwarzsee are perfect for lazy days. High-energy adventures or calm moments in nature, every day awaits with a new way to enjoy the town’s Alpine lifestyle.
In winter, Kitzbühel is known worldwide for the legendary Streif on the Hahnenkamm, where ski history is made each year. With award-winning ski facilities, excellent infrastructure and a broad range of accommodation – from elegant four- and five-star hotels to welcoming family-run lodgings – it offers everything you need for a relaxed stay. Families, beginners and seasoned skiers alike can enjoy varied slopes, atmospheric Christmas markets and the cosy après-ski scene.
Kitzbühel’s mix of elegance, sporting tradition and year-round accessibility makes it a distinctive destination in every season.
Why visit Kitzbühel
More than 1,000 km of hiking trails in the heart of the Alps, including the legendary Streif
More than 80 cycling and mountain bike tours & trails for all ages and skill levels
Kitzbühel has been repeatedly voted Best Ski Resort in Austria
Home to the legendary Hahnenkamm races, where the world's best athletes compete every year
The KitzSkiWelt Tour is the world's longest ski circuit
Choose from more than 60 mountain huts and award-winning restaurants, the cuisine is world-class
Laid-back shopping and a great variety of events from food to golf festivals, suited for active travellers, couples and families alike
Amazing spa and wellness offers
FAQs
Won't get Kitzbühel out of your head...
Experiences in spring, summer and autumn
Experiences in winter
We are family
We love to entertain you - all year round
Insider Tips
Sunrise at Kitzbüheler Horn
The early bird catches the worm - and the best view! Hop on the cable car up the Kitzbüheler Horn mountain at 4:15 AM and marvel at the postcard-perfect sunrise. Take your time to watch the natural spectacle unfolding, then head to a hut for a hearty mountain breakfast with home-made bread, herb cream cheese, jams and bacon. No better way to start the day!
KitzSkiWelt Tour
Looking for an unparalleled skiing adventure? The "KitzSkiWelt Tour" offers the longest ski circuit in the world, spanning an impressive 87 km. This extraordinary journey takes skiers through a diverse array of landscapes, offering endless opportunities for exploration and excitement.
Kitzbühel
Hinterstadt 18
6370 Kitzbühel
Phone: +43 5356 66660