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    • Summer in Tirol
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      Tirol - Heart of the Alps

    Tirol - Heart of the Alps

    Tirol attracts people from all over the world to get the best out of both worlds - the urban sophistication of a city and a spectacular Alpine playground.

    Tirol - Heart of the Alps

    Majestic snow capped peaks, quaint valleys, glittering mountain lakes and mighty glaciers create a unique landscape that attracts visitors from all over the globe and makes the 

    “Heart of the Alps” one of the world’s most attractive holiday destinations. In addition there is a remarkable cultural programme, from historical towns to top cultural events and traditional Tyrolean evenings. Tirol’s villages, towns and regions are famous for their traditional customs and celebrations as well as for being home to museums and other cultural attractions of the highest quality. Local inns are the ideal place to sample some of the delicious local specialties and relax after a long day out and about in the fresh air. And when things hot up in summer, there are plenty of crystal clear lakes to cool off, let your thoughts wander and simply lose yourself in the moment.

    Discover Tirol's Capital

    Innsbruck Oldtown / Innsbruck

    Conquer Austria's Stunning Mountain Empire in 3 Days

    Get to know the "Capital of the Alps" from its Imperial side. This itinerary takes you to Innsbruck's most celebrated historic sights! 

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    • Maria Theresien Street in Innsbruck / Innsbruck
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      Innsbruck - Capital of the Alps

      If there was ever a city at one with nature and its mountain environment it is Innsbruck, and there are countless reasons for staying in the Tirolean capital or one of its 25 nearby Village Resorts.

    • Maria-Theresien-Street Innsbruck
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      Innsbruck's eight absolute must-sees

      From the sights in the historic old town, such as the Golden Roof the Imperial Palace and the medieval City Tower, to destinations such as Ambras Castle. These buildings, squares and attractions are among the most highly recommended in Innsbruck. Choose your favourite place, or just visit them all! Oh and by the way, these sights and attractions are free of charge with the Innsbruck Card. Take a look through this page and get a little taste of Innsbruck before your visit!

    • Crystal Dome (Swarovski Crystal Worlds)
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      Swarovski Kristallwelten

      25 Years of constant transformation - Swarovski Kristallwelten celebrates its anniversary

    • Sheep flock at the Nordkette mountain
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      Nordkette - Jewel of the Alps

      The mountain in the city. The Nordkette is part of Austria’s largest nature park, the Karwendel Nature Park, and can be reached directly from Innsbruck's city centre in just a few minutes.

    •                         Hotel Panorama Royal - Wellness Lounge
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      Tirol has the perfect holiday for everyone

      Chill or thrill? City break or mountain getaway? Family fun or a dog-friendly holiday? Situated in the heart of the Austrian Alps, Tirol has the perfect holiday for everyone. Which kind of holiday do you want?
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    •                         Summer in Tirol
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      Tirol’s eight absolute must-visits

      Visitors to Tirol will experience a majestic and enchanting mountain landscape sure to touch their soul. Countless outdoor activities and a warm welcome make holidays in this stunning region an unforgettable experience.
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    Bollywood in Tirol

    Tirol has been presented on several occasions to leading Indian film producers, directors and actors in Mumbai as well as in Hyderabad, Chennai and Bangalore. By taking part in trade fairs and location events the attention of the Indian film industry to Tirol has intensified.

    Successfully indeed – almost 90 Indian film productions from Mumbai, Hyderabad, Chennai and Bangalore have been brought to Tirol and supported during the shoot. The features include “Saaho”, „Tiger Zinda Hai“, “Ae Dil Hai Mushkil”, „Yuvvraaj“, „Raju Chacha“, „Tera Mera Saat Rahen“, „Mehbooba“, „Mast“ and „Chal Mere Bhai“ with stars like Salman Khan, Ajay Devgan, Anil Kapoor, Zayed Khan, Kajol, Sonali Bendre, Katrina Kaif, Prabhas, Shraddha Kapoor - and many more!

    During the shoot of “Saaho” in 2019, Prabhas put in in a nutshell when he said: “Shooting in Innsbruck and Tirol region of Austria, was one of the most incredibly awesome experiences I have ever had.”

    Pramod Uppalapati, the producer of Saaho, added: “The shooting locations in Tirol/Austria were the most spectacular ones, where we managed to capture some breath-taking shots for our film.”

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